Cafés Baqué, the coffee of Athletic

The Biscay-based company signs a sponsorship deal with Athletic Club and also becomes a Strategic Partner of the Foundation

Cafés Baqué and Athletic Club have recently signed a sponsorship agreement in Ibaigane whereby Cafés Baqué will be the official coffee of Athletic Club until the end of the 2023-2024 season. At the same time, Cafés Baqué has also joined the Foundation as a Strategic Partner. The company fully endorses the Athletic Club Foundation’s commitment to a better society and will contribute to the Foundation’s projects related to society, culture, sports and academia, training and development, and the environment. On behalf of Athletic Club, the signing of both agreements was attended by club president, Aitor Elizegi, director of business and innovation, Borja Gonzalez, and general director of the Foundation, Jon Vázquez Eguskiza, while Cafés Baqué was represented by its director of marketing, Íñigo Gutiérrez.

Cafés Baqué is a family company with more than 100 years of history and deep roots in the Basque Country, where it is a leader in the hospitality industry. Based in Iurreta, Cafés Baqué roasts more than 3 million kilos of coffee a year and more than 300,000 cups of its coffee are consumed every day. The company is committed to combining tradition, innovation and sustainability with the aim of offering the highest quality to its customers, whether that be private individuals or the hospitality and business communities.